Socialgo SEO Quick-boost pt:2
By ezra vancilMake your article and content good and relevant... that is the key, and has been the key since the beginning of media.
SEO quick boost Part: 2 >> 1
I'm sure you've heard of the Long tail. It's actually been around
for quiet awhile in different industries, and under
different names, even before the Internet. We're going to do a
series on using the Long Tail to rock your Social Network Google
stats, but right now I want you to get a head start, because as
the name suggests: it's a Long process. So, if you
start now, then you might start getting the results in time for
my series, which will be helpful in understanding what I'm
doing.
Long Tail Research
There are many ways to research your Long tail, and I'm not even
going to explain them all here. Instead, I'm going to send
you to the best Long Tail tool I have found on the net, and it
really works. Like Alcoholics Anonymous says, "it works
if you work it"... but what's cool is you don't even have to be
sober to do this :)
I haven't done this yet for my networks, but I use this web site almost every day in my business, and it will work on anything with a blog, or forum (something with updatable and lasting content). Go to Hittail.com and sign up for the free 30day account. They have some videos teaching you about Long Tail Traffic, but you don't have to watch them to make it work. Just do this. Enter your web site in your account. Wait about a week, sometimes two (or longer) if your traffic is real slow, and check in occasionally on the SUGGESTIONS tab. Until you start getting suggestions, it's fun just to watch the real time traffic widget, which shows (REAL TIME) hits to your site and what they searched for. When you start getting suggestions in, click the check mark to put them in your "to-do" list. Now, all you do is each day (or each time you have a new suggestion) Write a blog, forum, or Article, with the keyword they suggested, cleverly embedded in your Title. It's also a good practice to use it again in the body, and maybe (once we learn this) search for similar niche keywords in Market Samurai and using those in a subtitle, bolded text, linked text, italic text... but don't go crazy. I would use only two niche keywords in one article, and use the HITTAIL keywords in your title.
What you will see if you are diligent in doing this is a snow-ball effect. It will start leaking in for the first months, but soon your Niche Keywords from HITTAIL, will compound the interest, and will began to bring in significant traffic targeted just for your content. When I'm doing HITTAIL on a site, I try to write a article from their suggestions every day. Sometimes I'll do it on our blog, or, even better, submit a summarized article to other sites with a link back to a more complete article on ours (works in forums too). Either way, you will get the Search credit for the keyword.
I hope you know by now that there are no magic buttons for traffic, it takes dedication and work , and anyone who tells you different is probably making allot of money (for the moment), but I promise you, they don't have any magic for you. And if they do have something that works like magic, it's spam, or manipulating google in some way and will be gone before you even get started. (and you might get your tail slapped)
Make your article and content good and relevant... that is the key and has been the key since the beginning of media. More Later...
Socialgo SEO Quick-boost pt:1
By ezra vancilI went from literally 5-10 hits a day to 90-110 a day within the span of one week and I did it with just three easy to implement keyword placements.I'm working on a Podcast and Deep tutorial Series that will focus on marketing your Network using a tool we talked about in a earlier Blog Market Samurai. Now I have to admit, even though I am a Marketing Director in real life, doing SEO (site engine optimization) everyday, that I haven't done much in the marketing dept. for either one of my networks beyond submitting them to search engines and directories, but I have done a few things that gave me a huge boost (at least on one of them) while I try to find some time to do proper SEO work on them. Here on ProSocialgo I bare it all, so I'll let you in on some of my own stats, though they are hardly impressive, but, what is impressive is I've literally done nothing more than about thirty min. of work bringing in the traffic I have. The tips I have today are just the tip of the ice-burg, they are just enough fuel to get you off the ground and running. My little prayer box receives 2500 hits a month or 90-110 a day, I get 1-2 (on averg.) members a day, and 1-3 email prayer requests, for people who don't want to sign up. I know, that's not much, but it's actually fine for me, I don't think I could handle much more with my time restraints.
I went from literally 5-10 hits a day to 150-200 a day within the span of one week and I did it with just three easy to implement keyword placements. All I did was put my (well researched) Niche keyword in the title of my Network (you do this in the ADMIN). So, it used to be "little Prayer Box," now it is Little Prayer Box: Online Prayer Requests and intercession. This uses two of my NICHE keywords in one understandable phrase: 1. Online prayer Requests 2. Prayer Intercession. If you weren't raised in Catholic or Christian Schools your like: what the? It doesn't matter. What matters, is through my research these are the keywords people are searching with to find sites like mine, and one better, they are not saturated keywords, which means I don't have to compete with many sites because not many prayer sites are tapping into these keywords believe it or not. The saturated keywords for LPB are "prayer blog and prayer forum"
So if you have a fishing site, I bet a shark fin that the keyword "Fishing Website" will do you no good because it's saturated beyond belief, but "Trout Fishing Fly" will bring in a Niche audience (I actually researched that keyword > 400hits/day, 40,000 competing pages. that's great!) Now compound that with "Snapper Fishing" (400hits/day 40,000 comp.) and you will receive even more hits. You see, it's useless to go after the obvious and saturated keywords. Unless you have big bucks, they will et you no where. Even Socialgo seems to understand this. If you look at their meta tags you'll see some strange keywords like "web Builder" (Something like that). If they tried to go after "Social Network," forget it!
Ok, I'm rambling, let's finnish up. Second! You need to gather about four NICHE keywords for this. Place your main one (online prayer requests) in a h1 tag on your home page. Then scatter the rest through your home page content. When you do this, put them in sub titles (h2) or bold them, link them, italicize them, but whatever you do make it coherent. It doesn't matter if they bring people or not if your shoveling a bunch of crap on your home page. Do no more than four of these keywords on your home page and write your content around them. If your using the fishing example you could use a h1 title like "From Trout, FLY to Snapper Fishing, we're the Network for you!" Ok, you could do better... but see I got two key phrases in one H1 title.
Now this blog post is a little bit backwards because there is so so much that underlines these quick helpers. But until I get the new series out, I thought, why not? Why shouldn't you start playing with your SEO right now. We'll delve deeper later, just try it out, watch your stats about once a week. If you've used a tool like Google SEO (get a free adwords account), or Market Samurai correctly in finding your niche, you should see a jump.
Lastly! You probably already comment on blogs in your Networks niche, so stop using your web URL or name as the link anchor. That's right! Use The trout fishing fly guy. Here is a article on using anchor keywords.
One last NOTE: It's even better if you have a really good Niche keyword (tht you know the stats on) in your actual URL and the title of your Socailgo Network.
Part 1 >>2